the joy of using less

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I've been trying to come up with an environmental slogan along the lines of: the joy of using less. About how when we consume less resources, and instead focus on what's most important, our lives have the potential to become better rather than worse. I'm also searching for the anti-capitalist edge to it, since capitalism relies on so much overconsumption and waste. Something about how using less becomes joyous when it's a collective effort toward meaningful survival. But I don't feel I'm quite on the right track.



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